This Privacy Policy describes how Playbook Market Research Inc. ("we," "us," or "our") collects, uses, and discloses your personal information when you visit our website, subscribe to our research, or use our macro analysis tools (the "Service").
By using the Service, you agree to the collection and use of information in accordance with this policy. Playbook Market Research Inc. is a research-only entity and does not provide individualized investment advice or act as a financial advisor.
1. Information We Collect
We collect information that identifies, relates to, or could reasonably be linked to you ("Personal Information").
A. Information You Provide to Us
- Account Information: Name, professional email address, and firm name.
- Subscription Data: Information related to your subscription tier and preferences.
- Communications: Any information provided when contacting our support or research teams.
B. Information Collected Automatically
- Usage Data: Our servers automatically collect your IP address, browser type, operating system, and pages visited.
- Cookies: We use essential cookies to maintain your session and security. You may disable cookies in your browser, though some features of the Service may become unavailable.
C. Financial Information
Payment processing is handled entirely by Stripe. We do not store your full credit card numbers or bank account details on our servers. Stripe's use of your personal information is governed by their own Privacy Policy.
2. How We Use Your Information
We use the information we collect for the following purposes:
- To provide and maintain our macro research platform.
- To process your subscription payments via Stripe.
- To distribute monthly macro reports and "Good Buy" alerts.
- To verify institutional status for access to specific research modules.
- To improve our research models and platform functionality.
- To comply with legal obligations and prevent unauthorized scraping or data theft.
Research-Only Notice: We do not use your personal information to assess your individual financial suitability or to provide personalized investment recommendations.
3. Disclosure of Information
We do not sell, rent, or trade your Personal Information to third parties. We may share information with:
- Service Providers: Specifically Stripe (payment processing) and our web hosting partners to facilitate the Service.
- Legal Requirements: If required by law, we may disclose information to the Alberta Securities Commission (ASC), the SEC, or other regulatory bodies to comply with subpoenas or legal processes.
- Corporate Transactions: In the event of a merger or sale of assets, your information may be transferred as a business asset.
4. Data Storage and Cross-Border Transfers
As a Canadian entity, we store and process your data primarily in Canada. However, because we utilize global service providers, your information may be transferred to — and maintained on — computers located outside of Alberta or Canada, including the United States. By using the Service, you consent to this transfer.
5. Your Rights and Choices
A. Canadian Residents (PIPA/PIPEDA)
Under Alberta's Personal Information Protection Act, you have the right to access the personal information we hold about you and to request corrections. You may also withdraw your consent to our collection of data at any time, subject to legal or contractual restrictions.
B. United States Residents
Depending on your state of residence (e.g., California), you may have the right to:
- Request disclosure of the categories of data we collect.
- Request the deletion of your personal data.
- Opt out of any "sharing" of data, though we do not sell data to third parties.
To exercise these rights, please contact our Privacy Officer at the email listed below.
6. Security
The security of your data is important to us. We employ industry-standard encryption and security protocols provided by our hosting and payment partners. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
7. Links to Other Sites
Our research may contain links to external data sources (e.g., IMF, Federal Reserve, Bloomberg). We are not responsible for the privacy practices or content of these third-party sites.
8. Changes to This Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top.
9. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact our designated Privacy Officer:
Privacy Officer
Playbook Market Research Inc.
Calgary, Alberta, Canada